The Sales & Marketing module allows for the definition of activities and the tracking of results in relation to those activities.
Allows for the definition of activity and follow up requirements for the successful tracking and closing of new business with current and prospective clients.
Provides the capability to set up for promotional activities and track all related costs and the result to see which promotional activities are most profitable.
The ability to set forecasts of expected revenue by prospect or customer and measure the performance of actual sales against the target amount by salesperson.